Our moral GPS.

e3thos is Mission North’s shared commitment to building a mindful business.

Making impact beyond the bottom line.

e3thos is Mission North’s shared commitment to our communities. It guides how we treat each other, how we give back to our community and how we approach our business practices.

We were inspired by the Pledge 1 percent model created by Salesforce, which has now been adopted by more than 9,000 global businesses. e3thos is the manifestation of our own 2 percent model. We pledge 2 percent of our profits, 2 percent of our time and 2 percent of partner equity to support causes in our local communities. Our support focuses on three areas.


Empowering community programs and services with critical access to arts, culture, education, mentorship, technology, healthcare and the opportunity to thrive.


Fostering innovative ideas, products, services and business models through social justice.


Investing in our own green business practices and supporting innovative programs to preserve our planet and all living things.

A few of the folks we are proud to support:

826 Valencia

Big Brothers Big Sisters of New York City

Earth Force

The Edible Schoolyard


San Francisco Education Fund

Willie Mae Rock Camp for Girls

Hiring Great People